Pascal Rossini

I am writing from Vitznau near Luzern in Switzerland. I like to come here, because it's one of the most beautiful places on earth.

In this rare moment, I was listening the Bach Partita n°3 en la mineur BWV 827 by Murray Perahia

Park Hotel Vitznau

My last event slideshow

After SEM Search Engine Marketing, Ads-click is now launching a SMM offer (Social Media Marketing). SMM should not be confused with SMO (Social Media Optimization) which is optimization and not marketing.

SMM is a new way to generate and reach highly qualified traffic for online Business.

Generating leads and increasing sales remain the essential motors of SMM which differentiates itself with more precise targeting.  Going beyond keywords, it is possible to convert profiles which are in the same city with the same passion for surfing for example.

Ads-Click provides advertisers with an offer that allows them to diversify ad distribution on social networks such as Facebook, Bebo, Youtube, Digg, Delicious, and Flickr.

In CPM (Cost per Thousand), CPV (Cost per view) or in CPC (Cost per click), we allow a great range of possibilities from Branding to pure ROI. This service is proposed in the same spirit as the SEM service in that all the sites selected are incorporated into a single account with statistics and reporting.

In the blink of an eye, it’s possible to analyze the performance of each campaign to optimize the return on investment.

This innovative service allows customers to focus on selling their products and services while we handle the social advertising from A to Z and attract new customers. Our dedicated team of specialists handles everything from budget management to campaign optimization and provide clients with detailed reporting to easily track their results and ROI.

Campaign on Facebook

Jordan: my Shih Tzu

Ads-Click today has launched a whole new advertising service – Ads-Click SEM – that makes it easier for all kinds of advertisers to navigate the complicated world of online advertising and also makes handling multiple campaigns significantly easier for experienced advertisers already using Adwords, YAHOO! or other self-service solutions thanks to a single account for all campaigns. 

In just three easy steps, Ads-Click SEM allows customers to focus on selling their products and services while we handle the advertising from A to Z and attract new customers. Our dedicated team of specialists handles everything from budget management to campaign optimization and provide clients with detailed reporting to easily track their results and ROI.

The arrival of video on the Internet provokes often unknown or ignored edge effects. If I’m speaking about a video booth, it’s in reference to the photo booth which spits out poor quality photographs, just good enough to be put on a passport or driver’s license.

Now that video conferencing is arriving on Skype and on other tools such as net meeting, that real time conversation services like Seesmic are being created which don’t do better than the old photo booths in terms of quality. Deformed faces, repelling lighting, bad quality sound, a real transgression of the rules of behavior and presentation. These shortcomings are not linked to the services which host them which are of very good quality but to the standard environment: the PC and its technological limits, and a form of amateurism from the users.

It mustn’t be forgotten that it’s about communicating with other people, presenting oneself in your room or office with a halogen light on the side and a PC microphone provokes the worst effect on your image, and therefore on your own communication.

Apart from these remarks, the services I cited are very practical, but sound is enough: it doesn’t make me want to see my fiends physically in these conditions. Despite this, a few recommendations would not be superfluous, so that at least the lighting and the position in front of the camera may be emphasized, as well as an adapted shot frame.

If you are invited to a TV program, you are made-up, the lighting is professionally arranged, the shots are pleasant and the sound capture is perfect so that you and your auditors are comfortable during an interview.

See Steph who is an addict and says exactly the contrary on her blog, which doesn’t surprise me, this demonstrates that making presentation efforts in the real world is a pre-requisite to a balanced social like, whereas on the web you can present yourself in any way… To be continued.  

Here are some examples which don’t need any comments