One Billion Dollar Baby

The consequences of the financial markets’ drop for whatever reason are incomparable to understand the difficult choices that face new technology companies’ founders, entrepreneurs and CEO’s. Already many accounts and actions have been communicated (Sequoia, Seesmic, Fast company, etc..).

The Cornelian choice of any entrepreneur is to permanently manage situations which gravitate around the needs of the founding shareholders, investors, and the market.

As soon as one wants to involve his company in a rhythm of accelerated growth to positively answer different parameters, including product or service production, the technological acceleration race, heightened competition, talent recruitment without necessarily being in the right geographical place, in a few words, it requires being in a tense position every minute.
The arrival of investors at a moment in the companies’ history is therefore a necessary passage to hope for a more important valorization, and especially to finance growth.

The principle is then to set the startups’ cash burn, generally for two years, which corresponds to the amount invested without any thoughts to exterior events which will drastically change this time period.  Unreached sales objectives, important human resources turnover, unexpected competition effects are some of the traps that lie on the CEO’s path.

The race towards growth is a victory, fallback is a defeat!

But today, all has changed. The One Million/Billion Dollar Babies must anticipate the effects of the crisis, fallback before the next battle, wait for better days. And especially not let fear invade the soul.

Falling back therefore becomes a victory.