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	<title>Pascal Rossini</title>
	<link>http://www.pascalrossini.com/wordpress_eng</link>
	<description>My virtual life is my real life</description>
	<lastBuildDate>Fri, 05 Feb 2010 16:41:41 +0000</lastBuildDate>
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		<title>Amazing New World</title>
		<description><![CDATA[
Augmented (hyper)Reality: Domestic Robocop from Keiichi Matsuda on Vimeo.
Related Posts:OMG: The Future of Retail Design Is Augmented-Reality FacadesBeethoven&#8230; Possibly﻿ the true founder of jazz?The evolution of the &#8220;Pascal&#8221; index of new technologies :-)Buddha BarT ft. Bliss &#8211; Wish you were hereVC mood in Silicon ValleyPowered by Contextual Related Posts]]></description>
		<link>http://www.pascalrossini.com/wordpress_eng/2010/02/05/amazing-new-world/</link>
			</item>
	<item>
		<title>OMG: The Future of Retail Design Is Augmented-Reality Facades</title>
		<description><![CDATA[
N Building from Alexander Reeder on Vimeo.
Related Posts:Amazing New WorldBeethoven&#8230; Possibly﻿ the true founder of jazz?The evolution of the &#8220;Pascal&#8221; index of new technologies :-)Buddha BarT ft. Bliss &#8211; Wish you were hereVC mood in Silicon ValleyPowered by Contextual Related Posts]]></description>
		<link>http://www.pascalrossini.com/wordpress_eng/2010/01/08/omg-the-future-of-retail-design-is-augmented-reality-facades/</link>
			</item>
	<item>
		<title>Buddha BarT ft. Bliss &#8211; Wish you were here</title>
		<description><![CDATA[


Related Posts:Beethoven&#8230; Possibly﻿ the true founder of jazz?Amazing New WorldOMG: The Future of Retail Design Is Augmented-Reality FacadesThe evolution of the &#8220;Pascal&#8221; index of new technologies :-)In 1997, a comic strip foretold online advertising’s successPowered by Contextual Related Posts]]></description>
		<link>http://www.pascalrossini.com/wordpress_eng/2010/01/04/buddha-bart-ft-bliss-wish-you-were-here/</link>
			</item>
	<item>
		<title>My predictions for 2010</title>
		<description><![CDATA[Life gives You…   12 Month of Happiness,    52 Weeks of Fun,    365 Days Success,    8760 Hours Good Health,    52600 Minutes Good Luck,    3153600 Seconds of Joy…and that’s all!
    Amazing Picture by http://www.flickr.com/photos/altus/
Related Posts:A haven in [...]]]></description>
		<link>http://www.pascalrossini.com/wordpress_eng/2009/12/25/my-predictions-for-2010/</link>
			</item>
	<item>
		<title>The press and advertising agencies linked by the same destiny</title>
		<description><![CDATA[The difficulties experienced by the press and the old media in general are only the tip of the iceberg. These medias are declining in terms of audience because of the sudden intrusion of the digital era, they are inevitably going to carry other actors in the value chain with them, including tradional advertising/communication agencies.
But the [...]]]></description>
		<link>http://www.pascalrossini.com/wordpress_eng/2009/11/30/the-press-and-advertising-agencies-linked-by-the-same-destiny/</link>
			</item>
	<item>
		<title>The decline of Publicis, Saatchi, BBDO, Euro RSCG and others in Social Advertising</title>
		<description><![CDATA[I’m sure that this title is provocative, but Adage published an article that doesn’t leave any doubt about the traditional advertising agencies chronicle lack of understanding of new media. Extract:
As Twitter moves into the business mainstream — nearing some 35 million unique global visitors, according to ComScore — it’s increasingly clear that one community has [...]]]></description>
		<link>http://www.pascalrossini.com/wordpress_eng/2009/11/30/the-decline-of-publicis-saatchi-bbdo-euro-rscg-and-others-in-social-advertising/</link>
			</item>
	<item>
		<title>Beethoven&#8230; Possibly﻿ the true founder of jazz?</title>
		<description><![CDATA[


Beethoven &#8211; Piano sonata op 111 movt 2 (1) &#8211; Annie Fischer
Related Posts:Buddha BarT ft. Bliss &#8211; Wish you were hereAmazing New WorldOMG: The Future of Retail Design Is Augmented-Reality FacadesThe evolution of the &#8220;Pascal&#8221; index of new technologies :-)In 1997, a comic strip foretold online advertising’s successPowered by Contextual Related Posts]]></description>
		<link>http://www.pascalrossini.com/wordpress_eng/2009/10/11/beethoven-possibly%ef%bb%bf-the-true-founder-of-jazz/</link>
			</item>
	<item>
		<title>Future of Advertising</title>
		<description><![CDATA[The border that separates real and digital advertising is getting smaller every day. My prediction is that we are going to move toward a complete transformation of advertising’s operating mode, which today is based on a service model.
Born in the 50’s, this concept had its hour of glory with television and ruled for half a [...]]]></description>
		<link>http://www.pascalrossini.com/wordpress_eng/2009/08/24/future-of-advertising/</link>
			</item>
	<item>
		<title>An outline of digital advertising&#8217;s possible future</title>
		<description><![CDATA[Social Optimisation (SO)! A new trend is taking shape : advertising without advertising ! WIth a question, is advertising going to become free ? What you need to know is that you will no longer need to pay for media, but rather use social network resources because we are media!
A lot of writing has been [...]]]></description>
		<link>http://www.pascalrossini.com/wordpress_eng/2009/07/07/esquisse-dun-futur-possible-de-la-publicite-digitale-2/</link>
			</item>
	<item>
		<title>Build new business models!</title>
		<description><![CDATA[The current economic crisis is far from being a simple recession, but a longlasting crisis which political leaders struggle to measure. Businesses must focus on the basics and find other ways to generate revenues. Today traditional businesses, which we call «brick and mortar», evade new business models that could generate new revenues.
These new models are [...]]]></description>
		<link>http://www.pascalrossini.com/wordpress_eng/2009/06/18/build-new-business-models/</link>
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